How much does Meta Muse cost?

Muse has a free tier with a usage meter that shows how much capacity you have left. Two paid subscriptions raise that ceiling: Power at $20 per month and Maximum at $100 per month. Meta says most people should be able to do what they need on the free tier, and the paid plans buy more compute rather than extra features.

Is Meta Muse available outside the US?

No. Muse launched on 8 September 2026 in the United States only. Meta has not announced a date for other countries or published pricing for any market outside the US, so there is nothing to install elsewhere yet.

What devices and apps does Muse run on?

Muse is available on iPhone, Android, the web and inside WhatsApp from launch day. Meta has said support for its AI glasses is coming, but that has not shipped. You do not need a particular phone model — it is a standard app download in the App Store and Google Play.

Can Muse actually buy things for me?

Yes. Muse completes online checkouts using Link by Stripe, which carries that service's purchase protections, and you need a payment card on file before it will buy anything. Meta says integrations with Shopify's Shop Pay and 1Password are coming but has not given a date.

Does Meta use Muse conversations for advertising?

Meta says it does not share Muse conversations or user data with its advertising systems, and that the agent runs on an isolated machine with its own browser called the Muse Secure VM. The company also says Muse cannot directly access stored passwords or payment methods. These are Meta's own statements at launch and have not yet been independently verified by outside security researchers.

Meta Muse AI Agent Launches: Free, $20 and $100 Plans

What Muse actually does

Muse sits in a chat thread and is built to run tasks that take more than one step and more than one minute. Meta's own examples are deliberately mundane: buying something online, reserving movie tickets, booking a tennis lesson, filling in a school permission slip, turning a recipe video into a grocery list, sending party invitations and calling round to get a bill lowered.

The difference from a standard chatbot is that Muse opens web pages and completes the transaction itself. To do that it connects to the accounts you allow — email, calendars, payments, health and fitness apps, smart home systems, and services covering dining, shopping, music and events.

Checkout runs through Link by Stripe, which brings that service's purchase protections with it. Meta says integrations with Shopify's Shop Pay and with 1Password are coming, though it has not given a date for either. You need a payment card on file before the agent will start buying anything.

The tiers, and what the free one covers

The three tiers separate on compute, not features. Free accounts get a meter showing how much capacity is left; Power and Maximum raise that ceiling. Meta's chief AI officer Alexandr Wang said in published comments that the vast majority of users should be able to do what they need within the free tier.

Free — usage-metered, no subscription
Power — $20 per month
Maximum — $100 per month

Those prices are the US figures Meta quoted at launch. The company has not published pricing for other countries, because Muse is not in other countries yet.

Where you can get it

This is a US-only launch. If you are outside the United States, there is nothing to install and no waiting list Meta has pointed to publicly. For US users, Muse runs in four places at once — a dedicated iPhone app, an Android app, the browser, and inside WhatsApp — with support for Meta's AI glasses described as coming soon rather than shipping.

The agent is built on the Muse family of models developed by Meta's AI lab, which is where the product name comes from. It is a separate thing from the Meta AI assistant already embedded across the company's apps, and from the Meta AI desktop app for Mac released earlier.

The privacy question Meta answered first

An agent that reads your email and spends your money invites an obvious objection, and Meta led with its answer. The company says Muse runs on a dedicated, isolated machine with its own browser, which it calls the Muse Secure VM, rather than on the same infrastructure as its consumer apps.

Meta also states that Muse does not share conversations or user data with its advertising systems, and that the agent cannot access stored passwords or payment methods directly. Those are the company's claims about its own product on day one. Security researchers have not yet had time to test them independently, and agents that browse the open web on a user's behalf are a young enough category that the failure modes are not well mapped.

How to try it

Search for Muse in the App Store or on Google Play, or open it from WhatsApp if you already use Meta's assistant there. Expect to connect at least one account — email or calendar — before the agent can do anything useful, and to add a card before it can complete a purchase. Start with something reversible. Booking a table is a cheaper first test than letting it check out a cart.

If you are weighing it against what you already run, our roundup of the best AI apps for iPhone covers the alternatives, and OpenAI has separately been loosening limits on free ChatGPT accounts.