How much does the Ugreen HomeAgent cost?

The HomeAgent HA100 has a retail price of $1,799, the HA100 Pro is $5,999, and the MasterAgent MA100 is $19,999. Ugreen is also running a Super Early Bird crowdfunding tier at roughly half those prices: $899, $2,999 and $9,999. All figures are US dollar prices published by Ugreen, and other regions have not been confirmed.

When does the Ugreen HomeAgent ship?

General availability is expected in 2027. Reservations opened on 3 September 2026 through Ugreen's AIoT store, but the full Kickstarter campaign does not start until 27 October 2026. Paying now only secures a deposit and the discounted tier, not a delivery date.

Does the Ugreen HomeAgent need a subscription?

No. Ugreen stores camera footage, files and device activity on the hub's own local storage, so there is no monthly fee for recordings. That is the central pitch against cloud camera systems that charge a recurring rate for video history.

What is the difference between the HA100 and the HA100 Pro?

The HA100 is the entry hub, with a gigabit LAN port, four PoE ports for wired cameras, Matter control and the Uliya voice assistant. The HA100 Pro upgrades to a 10GbE LAN port and adds AI performance, which enables voice-created automation rules and context-aware device control.

Does the Ugreen HomeAgent work with Matter devices?

Yes. All three hubs support Matter, the cross-brand smart home standard, so they can control compatible third-party devices rather than only Ugreen hardware. The hubs also work with Ugreen's SynCare cameras, which include indoor Wi-Fi, outdoor PoE and battery or solar models.

Ugreen HomeAgent Hubs: $1,799 Retail, $899 Early Bird

Three hubs, and a very wide price ladder

The range splits by how much computing power sits inside the box. The HA100 is the base unit, pairing local file and camera storage with Matter device control and a voice assistant Ugreen calls Uliya. It connects over a gigabit LAN port and adds four PoE ports, so wired security cameras draw power and data from the hub itself.

The HA100 Pro moves up to a 10GbE LAN port and more AI headroom. That extra capacity is what enables the features Ugreen is pitching hardest — creating automation rules by speaking them aloud, and device control that takes surrounding context into account rather than firing a fixed trigger.

Then the ladder jumps. The MasterAgent MA100 is built on NVIDIA's Jetson Thor T5000 platform and is rated at up to 2,070 FP4 TFLOPS of local compute. It is aimed at running larger models in the house full time and coordinating many devices at once, and its price reflects that ambition rather than any mainstream smart home budget.

Why you are seeing two different prices everywhere

Coverage of the launch has quoted wildly different figures, and both sets are real — they are just different things. The retail prices are $1,799 for the HA100, $5,999 for the HA100 Pro and $19,999 for the MasterAgent MA100. The lower numbers circulating are Ugreen's Super Early Bird crowdfunding tier, advertised at half off: $899, $2,999 and $9,999 respectively.

HomeAgent HA100 — $1,799 retail, $899 super early bird
HomeAgent HA100 Pro — $5,999 retail, $2,999 super early bird
MasterAgent MA100 — $19,999 retail, $9,999 super early bird

All figures are the US dollar prices Ugreen has published. Pricing for other regions, including Australia, has not been confirmed.

Read the pre-order terms before paying

This is not a product you can order and receive. Reservations opened on 3 September through Ugreen's AIoT store, and what you pay now is a deposit that reserves the discount — $50 for either HomeAgent, $200 for the MasterAgent. The full Kickstarter campaign does not begin until 27 October 2026, and general availability is expected in 2027.

That gap matters. A deposit placed this week is a bet on a crowdfunding campaign that has not launched yet, for hardware shipping next year, and crowdfunded smart home hardware has a long history of slipping. Anyone tempted by the half-price tier should treat the money as committed rather than refundable-on-a-whim, and check Ugreen's own terms before paying.

The subscription angle is the real pitch

Ugreen's argument is cost over time rather than cost up front. Because footage, files and device activity stay on the hub's own storage, there is no monthly fee for camera recordings — the recurring charge that makes cheap security cameras expensive over a few years. The hubs work with Ugreen's SynCare camera line, which spans indoor Wi-Fi units, outdoor PoE models and battery or solar options, and core functions are designed to keep running on the local network.

Matter support is the other half of it, since that is what lets the hub control third-party gear rather than locking you into one brand. It is a similar local-first argument to the one behind Comcast's Xfinity Shield, though Ugreen is asking for hardware money instead of a service tier.

The MagFlow chargers you can actually buy today

Alongside the hubs, Ugreen launched three 25W Qi2 MagFlow chargers, and unlike HomeAgent these are on sale now through Ugreen and Amazon. The MagFlow Pro magnetic power bank is $149.99 and holds 10,000mAh, using a CryoPulse liquid-cooling system with a micro-pump visible through a transparent window. The MagFlow Pro 3-in-1 charging stand is $159.99, and the MagFlow 2-in-1 foldable charger is $59.99.

It made for an unusual pairing on the show floor: a shipping accessory line next to a hub range that is still a year out. IFA 2026 has produced plenty of both — see also Govee's Sky Ceiling Light, which went on sale the same week it was shown.