How much does the Apple TV and Peacock bundle cost now?

The bundle with Peacock Premium costs $17.99 a month in the US, up from $14.99. The version with Peacock Premium Plus costs $22.99 a month, up from $19.99. Both went up by $3 a month on 1 September 2026.

When do existing bundle subscribers start paying the new price?

Existing subscribers keep their current rate until their first billing date on or after 17 September 2026. New and returning subscribers pay the higher price from 1 September. If your bill lands before 17 September, you get one more month at the old rate.

Is the Apple TV and Peacock bundle still cheaper than buying both separately?

Yes. Apple TV alone is $14.99 a month and Peacock Premium is $12.99, so buying both separately costs $27.98 against $17.99 for the bundle. The Premium Plus pairing saves about $11.99 a month compared with $34.98 for the two standalone subscriptions.

Did Peacock and Apple TV raise their individual prices too?

Both raised standalone prices earlier. Peacock moved Select to $8.99, Premium to $12.99 and Premium Plus to $19.99 in mid-August, leaving the bundles untouched at the time. Apple TV went from $12.99 to $14.99 a month in late August. This bundle change is separate from both.

How do I cancel the Apple TV and Peacock bundle?

Cancel it wherever you signed up. If you subscribed through Apple, open the Subscriptions section in settings on your iPhone, iPad, Mac or Apple TV. If you subscribed on the Peacock side, cancel from your Peacock account page. Access continues until the end of the period you have already paid for.

Apple TV and Peacock Bundle Price Rises to $17.99

What exactly changed in the Apple TV and Peacock bundle price?

Only the two bundle tiers moved. The individual plans behind them were already repriced a fortnight ago, when Peacock lifted Premium to $12.99 and Premium Plus to $19.99, and the bundles were explicitly left alone at the time. Apple then raised its own standalone subscription days later, taking Apple TV from $12.99 to $14.99 a month. Today closes the gap between those two moves.

Apple TV + Peacock Premium: $14.99 to $17.99 a month, with ads on the Peacock side

Apple TV + Peacock Premium Plus: $19.99 to $22.99 a month, largely ad-free on Peacock

Apple TV in either tier: still ad-free

Both increases are $3 a month, or $36 a year. The bundle still undercuts paying for each service separately: at the new individual rates, Apple TV plus Peacock Premium bought on their own runs $27.98 a month, so the $17.99 tier saves about $9.99. The Premium Plus pairing saves roughly $11.99 against $34.98.

When will you actually be charged more?

That depends on when you signed up. The new prices apply from today for anyone starting or restarting a bundle. Existing subscribers roll over on their first bill dated 17 September or later, which means a customer billed on the 10th of each month sees the old price once more in September and the new one in October.

There is no separate annual option for the bundle, so there is no way to lock in the old monthly rate by prepaying for a year.

Is the bundle still worth keeping?

The maths is the same as it was, just $3 worse. If you watch both services, the bundle remains the cheaper route by a wide margin. If Peacock is mostly sitting unused between sports seasons, the standalone Apple TV subscription at $14.99 is now only $3 below the full bundle, which makes the ad-supported tier an easier upgrade to justify than a downgrade.

Worth checking before you decide: Peacock Premium is also included with YouTube Premium in the US, so some subscribers already have Peacock access through a service they pay for anyway. Paying for it twice inside a bundle is a common and easily missed overlap.

How does this fit the wider streaming price picture?

This is the third price change touching these two services inside three weeks, and it follows a pattern across the industry through 2026 of small, frequent increases rather than occasional large ones. Sports rights are the usual driver on the Peacock side.

The counterweight has been free, ad-supported television. Sony recently added more than 100 free channels to the PS5 in the US with no subscription attached, and similar free tiers now ship on most smart TVs. For viewers who mainly want something on in the background, those services absorb a lot of what a paid tier used to cover.

Apple TV subscribers keeping the bundle for original programming have a full autumn slate ahead, including Slow Horses season six from 16 September.

What should you do if you want to cancel?

Where you cancel depends on where you subscribed. A bundle bought through Apple is managed in the Subscriptions section of Apple settings on iPhone, iPad, Mac or Apple TV. A bundle started on the Peacock side is cancelled from the account page on Peacock. Cancelling before your first bill on or after 17 September avoids the higher charge entirely, and access runs to the end of the paid period either way.