Spotify Passes 300 Million Premium Subscribers as AI DJ Expands to 75 Markets
Spotify said on Tuesday that it now has 300 million Premium subscribers, a first for any audio streaming service, alongside 777 million monthly active users across its free and paid tiers. The figures came in the company's second-quarter results, which also confirmed a batch of listener-facing changes — including the AI DJ reaching more than 75 markets and four new languages.

No price increase was announced with the results, which is the question most subscribers ask when a streaming company posts a strong quarter. Nothing in the report signals a change to existing plan pricing.
The numbers behind the milestone
Premium subscribers grew 9 percent year on year to reach 300 million. Monthly active users climbed faster, up 12 percent to 777 million, which means the free tier is still doing the bulk of the recruiting.
- Premium subscribers: 300 million, up 9 percent year on year
- Monthly active users: 777 million, up 12 percent
- Total revenue: €4.8 billion, up 14 percent (15 percent in constant currency)
- Gross margin: 33.4 percent, an improvement of roughly 193 basis points
- Operating income: €655 million
For scale, Spotify's paid base is roughly three times the size of Apple Music's most widely cited subscriber estimate, though Apple does not publish that number itself, so any direct comparison rests on outside estimates rather than disclosed figures.
What actually changed for listeners
The more useful part of the report is the product list, because several items have concrete eligibility rules attached.
DJ, the AI-hosted personalised stream, is expanding to more than 75 markets and picking up four additional languages: French, German, Italian and Brazilian Portuguese. That is the single widest geographic change in the update, and it is the one most likely to reach readers outside the United States.
Personal Podcasts, which generates a spoken show from your own listening and interests, is in beta and limited to eligible Premium users in the United States. It is not a global rollout. Talk to Spotify, a conversational way to ask the app for music, is also in beta for Premium accounts.
Running Mode, which builds playlists around a workout goal and tempo, was part of the quarter's launches — we covered how Running Mode works on iPhone when it arrived.
On the spoken-word side, more than 650 long-form magazine articles are now available as audio. Audiobooks+, the add-on that tops up listening hours, has reached 1.5 million subscribers and is due to extend to Family and Student plans later in 2026 — a date to watch if you share an account rather than paying for an individual one. If audiobooks are the reason you are weighing plans at all, our roundup of the best reading and audiobook apps covers the alternatives.
Concert tickets and a desktop app
Reserved by Spotify, the presale ticketing feature launched in June, has been used to reserve around 100,000 concert tickets so far. Studio by Spotify Labs, a standalone desktop application, has entered a research preview rather than a general release, so it is not something most listeners can install today.
How to check what you have
Because several of these features roll out server-side and by market, the app itself is the only reliable answer:
- Update Spotify from the Play Store or App Store first — beta features are gated on recent builds.
- Search for "DJ" in the app. If the DJ card does not appear, your market or language is not covered yet.
- Personal Podcasts and Talk to Spotify appear only for eligible Premium accounts, and access is not something you can switch on manually.
- Audiobooks+ add-ons are managed under your account's plan settings, where the Family and Student availability will surface when it lands.
The headline number is the one that will travel, but for anyone paying a monthly bill, the practical takeaway is narrower: DJ is reaching many more countries, two AI features remain gated behind beta access, and the plan you pay for today has not changed price.
Frequently Asked Questions
How many Premium subscribers does Spotify have?
Spotify reported 300 million Premium subscribers in its second-quarter 2026 results, up 9 percent year on year. The company describes it as a level no audio streaming service has reached before. Total monthly active users, including the free tier, stand at 777 million.
Is Spotify raising prices after the 300 million milestone?
No price increase was announced alongside the second-quarter results. The report covers subscriber growth, revenue and product launches, with no change to existing plan pricing. Spotify has raised prices in some markets in the past, but nothing in this update points to a new round.
Which countries is the Spotify DJ available in now?
DJ is expanding to more than 75 markets, and it is adding French, German, Italian and Brazilian Portuguese to the languages it supports. Availability is enabled market by market rather than by app update, so the fastest check is to search for DJ inside the app.
Can I get Personal Podcasts on Spotify?
Personal Podcasts is in beta and limited to eligible Premium users in the United States. There is no manual setting to enable it, and it is not available on the free tier or in other markets at this stage.
When is Audiobooks+ coming to Family and Student plans?
Spotify says Audiobooks+ will extend to Family and Student plans later in 2026, without naming a specific date. The add-on currently has 1.5 million subscribers. It tops up the audiobook listening hours included with a Premium plan.





